The challenge to expanding your product venues is complicated by comparison shopping engine (CSEs) which aggregate products from multiple merchants to show as a single category search. They each require a different process for you to publish your product details and get product placement. They each have different pricing, discounts, commissions and other economics.
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Do you have an effective CSE strategy? |
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A way to meet their individual feed and input requirements? |
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Can you manipulate profit margins and marketing campaigns for best ROI? |
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| Everest eLink for Merchant Advantage |
Now there's an automated, all-in-one solution called Everest eLink with our preferred partner, MerchantAdvantage, that allows you to efficiently reach over 100 shopping channels and comparison shopping engine. Now easily place products with the big guys -- Amazon, JellyFish and Shopping.com, generalists such as myCoupons and niche markets like Cooking.com, GolfPricer.com. Push your inventory to multiple sites, set parameters such as conversion rates and sales targets to automatically have products pulled that do not meet these goals. MerchantAdvantage has established relationships with many marketing partners that offer you new sales channels plus special offers and discounts on their services. Your benefits:
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Automation of product details sent to each comparison shopping sites / channels. |
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Centralized analytics for rapid campaign adjustment to maximize ROI. |
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Fast assessment to change characteristics such as price. |
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Orient top-selling, high-profit products to best-performing channels. |
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One flat fee to send data throughout all channels. |
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1-800.382.0725
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| FEATURES |
Automated catalog transfer tools: Contain all the fields you need to send your data to each marketing channel including keywords, description, images, URL, and pricing. Once established, product exports can run at any time from weekly down to 5 minutes.
Product catalog filter - specifies which items in a catalog are included and which omitted, eliminating pay-per-click leads on products with low conversion or profitability.
Channalytics - gives you insight into the click-through ratio, performance and profitability of your products for each channel or across all channels.
Pre-configured data feeds - simplify submission to set file formats, transfer methods, user names and passwords and other partner-specific information required.
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